The fair is organized annually by the Chamber of Commerce and Industry, towards the end of November. Manufacturing companies as well as wholesalers, distributors and market traders participate in this trade fair. Participants get the opportunity to exchange information amongst each other and to provide the consumer with information about their products and services. They also get the chance to present what they are capable of to the community at large.

CIC chooses to participate in the trade fair because it represents a unique opportunity to directly interact with the consumer. It is therefore very important to be successful at the fair. The trade fair offers the possibility to provide information to the consumer concerning the current products and in particular the new products.

Products newly introduced during the Trade fair 2007 are:

CIC has become well known for offering beautiful and high-quality plastic items in attractive colours every year. Every year there are various products which attract the attention of faithful consumers, for instance every year the laundry baskets are a big hit.

The different chemical products in attractive colours and different fragrances are also very popular, for instance the fabric softeners, hand dishwashing liquids and many more.

This year CIC was successful again with special offers on chemical as well as plastic products.

At the fair CIC also wants to satisfy their small "customers" by organizing the annually returning colouring competition, which children cannot resist when visiting the CIC stand.

With their presence at the trade fair, CIC strives to inform a large number of consumers once a year through direct contact about their new products. Each year CIC introduces new products at the trade fair, which arouses the curiosity of many visitors and automatically leads them to the CIC stand. CIC also wants to remind the customer about their existing quality products. The press interviews visitors at the fair and informs the entire Surinamese community about what CIC offers at the fair.

CIC presents its many different products at the fair, so that the customer is able to choose from a wide variety of products. They also want to meet the customer with special offers. Moreover, with their slogan "Sranan Sani, Wi Sani" (which more or less means: Surinamese products, our products), CIC wants to make the customer aware that they offer quality products made in Suriname. In addition, with the slogan "We Clean The Caribbean", CIC points out that their products are not only used by the Surinamese community, but are also very well established in the Caribbean.

Two years ago during the Trade fair 2004 CIC started the introduction of their new Ozon line. Last year the new laundry detergent, Ozon Power Active, was introduced which turned the Ozon line into a comprehensive line of high quality household cleaning products. The Ozon line has been further developed by adding new varieties to its different product groups. There still lays a lot ahead concerning this line.

Besides the Ozon line there is also the Sun line which is still small but growing. There is also the Witboi brand of detergents, which got a new Superplus formula and design and does not stay behind concerning developments of the other two lines.

With the Ozon, Sun and Witboi detergents and other cleaning products it is now clear that the customer has a wide variety of products to choose from.

With these products CIC once again lives up to their motto………..